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“ Described by Interscope co-founder Jimmy Iovine as "a marvelous writer," Prema got her start penning personal short stories, that eventually turned into melodies and songs. Her talents didn't go unnoticed for long as she began writing for small independent artist. Soon after, with some encouragement from fellow studio rats, Prema stopped letting people demo her words, and started singing them herself. ”
Iphone film "The most difficult part of that transition was putting myself up front," reveals the soft-spoken Prema who refers to herself as a "musical actress." "I always wrote songs in third person for other people. When I had to focus on me, I had to find my signature amongst various styles."
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- CALL OF THE WILD DVD Whatever struggles she had, none of them were apparent on her first project, The Pre-Album. Powered by what she calls "theatrical" R&B, the CD caught like wildfire through industry circles, with her music reaching as far as London, Japan, the Dominican Republic and Canada. Prema's international buzz lead to her signing with Interscope in April 2007.
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